Get blog traffic series: Make the most of your RSS feeds

June 4th, 2009 Kevin Quinlan No comment

SEO fixes can help you get blog traffic by ranking your site in the top of search engine results but once a reader finds your blog, it is up to you to keep them. Return traffic and repeat visitors are the key to a successful blog. Look at the top blogs out there and you will find in their comments that many of the same names post each day. What this means is that to get blog traffic you need to get new readers AND keep the ones who have already found you.So how do you get blog traffic by keeping the reader who has found you? The answer is to make the most of your RSS feeds. Here is a short and long term solution to get blog traffic with RSS Feeds.

Short term solution is to be sure to you are offering both the email and feed version of your RSS feed. Not only do you need to be sure you are offering both email and feed version, the user should not have to work to find where to sign up. Your RSS feed should be very clear and obvious if you want to get blog traffic by having them sign up for it. RSS feeds are the best way to ensure once someone has found you that they will keep up with your writing. Feedburner is the best option as it is reliable and easy to manage subscriptions.

Long term solution to get blog traffic with your RSS feed is to ensure you have submitted your blog to RSS directories. There are many aggregate sites out there and repositories that track all of the blogs and their feeds. Submit your feed to all of them and eventually other sites will pick up your feeds. More readers of your feed will translate to you getting blog traffic. Here is a good list of RSS directories you should submit your feed to.

The Blogging Center

Get blog traffic series: Make the most of your RSS feeds

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