Get your online email marketing going

August 25th, 2009 Kevin Quinlan No comment

One of the most important things you can do as a blogger is to convert traffic to readership. A great way to do this is to offer an email subscription on your blog and use that as the basis for your online email marketing.

If you provide interesting content on your site that adds value to the readers, they will want to return however lets face it, people get busy and forget about you. What you need to do is make sure they are reminded and notified whenever you make a new post. This is where your online email marketing comes into play. You want to place somewhere on your main page where it is attractive to the idea (not hidden) a place for users to subscribe. In your blog posts now and again feel free to encourage readers to subscribe or use a blogging plug-in so that each post reminds the reader to subscribe to your email feed.

Once you have built up a steady online email marketing plan you can even add advertisements in the newsletter that gets sent out each time you post. In addition if you eventually sell an ebook or start a new venture this email list will give you a starting place for an audience.

Another way to use online email marketing is to find an online email marketing professional who has already built up a deep list of readers and see if you can convince them to make a post about your blog or do a guest post for their site. This will help get some traffic your way and hopefully convert some of their traffic to your own.

The Blogging Center

Get your online email marketing going

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