Archive for the ‘Blogging Tips’ Category
Let’s start with the basics: How Google Adsense Works To Earn You Money
Online there are literally thousands of ways to earn money and this blog is dedicated to showing you how to earn money online with Google Adsense. Let’s start with the where and how aspect of the process. Google is rich and the reason Google is rich is because it sells marketing space not because it is a powerful search engine. The powerful search engine set the stage to draw traffic to the Google website. Once they had traffic they had value and that value converted to marketing.
What does this mean for you? You need to have a website or blog that has high traffic. Anyone can throw advertisements on any website or blog but that will not equate to earning money online with Google Adsense. It just means you are displaying ads but without traffic no one is there to click on them. You are wasting your time without traffic.
Once you have a blog or website with traffic you place Google Ads in specific locations that are most likely to get clicks. You continue to build content and get traffic. You get more clicks. Eventually you start to earn money online with Google Adsense. Now the specifics of this 10,000 foot level description will be detailed. I will post on how to actually execute this idea boiled down and made to sound simple in this post.
Again this blog will be dedicated to Google Adsense but this is not to say it is the only or best way to earn money online. Simply put this is one way and if done well you can earn enough monthly to live off of your income and to me that is reason enough to focus in on it and try to master the skills of it. What about you?
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Filed under Blogging Tips, Make Money Blogging
Adsense secrets – How to make your google adsense match your content
When you put a google adsense ad on your blog it does not randomly pick something to show or links to display in hopes random people will click random links. Google scans your content and checks what keywords you are targeting and then matches against what people have paid them to target for keywords. Adsense secrets #1 is to understand the other side of the business.
Pretend you are a business owner and want to market with google adsense. You setup an account, you select which keywords you are targeting and when your ad should be displayed and then you set your dollar limit for how long your advertisement should run for. Okay so now understanding that when google looks at your blog it is looking for keywords to match against customers requests. If you are random and have not focused on marketable keywords than you really limit the number of advertisements or people who want their ads to be displayed on your blog.
Adsense secrets are all about making your blog profitable and showing how by making small changes to what you are doing you can make more money online with google adsense. For this secret, all you need to do is pick the right keyword and then write twenty articles around that keyword. Take synonyms and long tail keywords of the same set and again write ten or twenty more keyword driven articles to make your blog tie nicely to marketable ads. When all is said and done your content will drive traffic to your blog and then your ads which will now be displaying related material will get clicks otherwise you will have great content but not related ads and no one will ever click them.
Are you happy with your adsense revenue
I often ask myself this question if I am happy with my adsense revenue. After reading many of the top blogs I get frustrated hearing that they make hundreds of thousands of dollars blogging and with only google adsense revenue. While I am no where near that amount of money I am content with my online income though I think there is plenty of room for improvement. How to track or judge an improvement is something I have been trying to come up with now for a while.
At the basic level I always want to see each month increase the amount of adsense revenue that is coming in but I think that is too high level. I think to really see improvements you really need to be tracking day to day the amount of page views, visitors, spiders and feeds. Also, you need to track which ads on your blog are getting clicked and which ones are not and then make changes appropriately to increase the click thru rate. Also you can tell which post or page on your blog is making you the most money and then make sure that you focus around the keywords of that blog to try and expand your success. All of this should result in an overall increased adsense revenue but also a better blog as you will be getting more traffic.
I think for 2010 my goals for blogging and adsense revenue is to:
- Have 10 new posts on all my blogs each month – this is not a high number but as this is only a part time gig it is all the time I have
- Ensure that all ads are getting some clicks and if not make changes so by the end of the year all ads are optimized on all of the blogs
- Get 5 backlinks to each blog each month to again drive more traffic
- Make at least one dollar per day on my larger blogs and to get at least one click per day on my smaller ones.
What are your adsense revenue goals? Are you happy with where you are currently?
Filed under Blogging Tips, Make Money Blogging
Making money on the web with google adsense
One of the reasons it is good to get involved with Google Adsense is that even if you are not planning on doing your own blog you need to have adsense when you try making money on the web in a various of other places such as Squidoo or Hubpages.
Basically these sites will have you put your content on their pages and then they will display Google ads along with your content. While some places like eHow will add up all the clicks and then eHow pays you the money, many other places do not work this way at all. For example Hubpages actually NEVER pays you any money for Google Adsense. All of the money you make is a direct line to your google adsense account. When a user clicks on an adsense ad on one of your hubpages the click gets broken down and Hubpages gets their share and you get your share all paid out by Google.
Making money on the web means getting in with THE biggest marketing machine out there and that is Google Adsense. Most of the top tier affiliate marketing places require a publisher to have a top shelf blog to get accepted into their programs however Google is open to all. It is a great entry way to making money on the web as they have their hands in so many pockets and so many other content sites are built on the foundation that Google Adsense will make them money in the long run.
Google adsense tips: Get a preview of your potential ads
As you are writing content and building a great blog you start to consider monetizing your blog but fear perhaps will the ads scare away potential visitors and subscribers. Here is a google adsense tips for you and that is Google offers a free tool to actually preview what you can expect the ads to be on your blog before it goes live.
The URL to sign up for this google adsense tips is right here and this will allow you to see exactly what your readers will see before you go live or make the decision to monetize your blog using google adsense as the vendor.
I have found this pretty useful as it is very easy to use and gives you a little confidence you are making the right (or wrong) decision with adding advertisements on your blog. Now the key is that if you do not like what you see than you can always change what advertisements your blog is attracting by picking new keywords and focusing your content on those. Different keywords, different advertisements and all of this might end up in you getting the type and quality of ads you want to monetize your blog.
This also lets you play around with the size and format which might work best for your blog. As I have said in the past not all ads are created equal so be sure to experiment with skyscrapers and squares. Figure out which one you think will look best given the layout and theme of your blog.
How to start a blog from scratch: Conclusion
After you have read through each part of this “how to start a blog from scratch series,” you may find yourself overwhelmed with some of the things you will need to remember in order to get your blog up and running.
This page is designed to act as a refresher that you can look back on while you are starting your own blog.
Come up with a blog Idea
- Get specific, but not too specific
- Take advantage of the skills you currently possess
- Avoid exploited topics
- Choose something that you will enjoy blogging about
Creating Blog Revenue
- Take advantage of the Google Adsense Keyword Tool
- Choose keywords that have a reasonable CPC
- Avoid keywords that are in extremely high demand by advertisers
Keywords
- Use keywords sporadically through your posts
- Avoid keyword stuffing
- Use long tail keywords
Blog Theme
- Pick something that compliments your blog idea
- Make sure it is widget friendly
- Integrated Adsense functionality is a bonus
- Make sure it is compatible with popular browsers, themes, and WordPress
Branding
- Create tag lines
- Create logos
- Hire someone to create your theme if the available ones are inadequate
Monetize
- Join Google Adsense
- Add both Google ad units and link units to your blog
- Add context links
- Join an affiliate program that compliments your blog idea
Plugins
- All In One SEO Package by Michael Torbert
- Bookmarkify by Gary Keorkunian
- WP-Spam Free plugin by Scott Allen
Posting
- 250 word posts are great
- Avoid filling posts with filler
- Use longer posts for more intricate topics
Tags
- Tags and categories are different
- Use tags to define more specific topics in each category
- Add a tag cloud to your sidebar to encourage readers to explore
Backlinks
- Get as many backlinks from reputable sources as you possibly can
- Link between the different posts in your blog
- Link to other blogs
Filed under Blogging, Blogging Tips
